Ad mockups.

One square image and one set of copy become 39 placements across Meta, LinkedIn, TikTok, X, Reddit, Snapchat, Amazon, Apple Ads, YouTube, Google and the standard display sizes, each rendered the way the platform renders it. Export PNGs for a deck or print an approval sheet for the client. Specs verified . Nothing you enter leaves your browser.

Channels in this plan. ?

Keep on only what you are buying. Everything below follows this.

Brand.

Brand or page name

Handle ?

Domain

N Logo or profile imageSquare. Used as the avatar, app icon, favicon and banner logo.

Master assets. ?

1:1 Square creative1080 x 1080 or 1080 x 1350. The master image; every placement can render from this alone.

9:16 Vertical creative1080 x 1920. Stories, Reels, TikTok, Snapchat and Shorts. Falls back to the square, letterboxed.

16:9 Landscape creative1920 x 1080. YouTube in-stream and the wide banners. Falls back to the square.

x3 Carousel cards, up to threeSquare images. Every carousel and collection unit. Falls back to the square repeated.

x3 App screenshots, up to threePortrait, 1290 x 2796. Apple Ads only. Falls back to the vertical.

Feed ratio ?

LinkedIn ratio

Card ratio

Treat as video ?

Image carries the message ?

Vertical fit ?

Safe zones ?

Master copy. ?

Primary text The long copy. Trimmed automatically for TikTok, Reddit titles, X, YouTube and Google descriptions.

Headline The short line. Tightest users: YouTube at 15, Google at 30, Snapchat at 34.

Description One supporting line, usually the offer.

Call to action Mapped to the nearest button each platform offers.

Copy.

Product details. ?

App details. ?

Approval sheet. ?

Client

Campaign

Prepared by

Version

Open project

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Ad mockups for approval.

Approved by

Title

Date

Current specs.

Every number the previews use, checked against the platforms' own ads guides in . One card per placement: creative shape, dimensions, and how much of each copy field stays visible. Recommended lengths keep copy fully visible on a phone. Hard limits are where the platform truncates or rejects the field.

Recommended length as a share of the hard limitArea covered by the platform interfaceCards follow the channels switched on above

Sources: Meta Ads Guide, LinkedIn Marketing Solutions help, TikTok for Business specs, X Ads help, Reddit Ads help, Snapchat Business help, Amazon Ads support, Apple Ads help, Google Ads help. Platforms change these without notice. If something here has drifted, tell us and we will fix it. Agency Echelon is not affiliated with Meta, LinkedIn, TikTok, X, Reddit, Snap, Amazon, Apple or Google; the interface approximations are for presentation only and the platform names belong to their owners.

Agency Echelon plans and runs the campaigns behind mockups like these, for agencies that need a media arm and brands that need one built. Start a conversation, or read The Signal for the thinking that goes into them.