Media cost divided by measured store visits, reported by Google (store visits conversions), Meta, and location data vendors from device location signals. Store visit counts are modeled from a sample of opted-in devices and should be read as estimates with wide intervals.
Related terms
Cite this entry:
Agency Echelon. "CPSV." Agency Echelon Reference, reviewed September 2026. https://agencyechelon.com/reference/glossary/cpsv/